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College of Information and Communications

Conference Schedule

March 5

Welcome Gathering                                          
17:30 – 18:30 PM
Conclave Participants Happy Hour Welcome Drop-in        
The Boat House (Riverside Hotel Waterway)
Dinner on own

March 6

Morning Welcome Session                                    
8:55 - 9:00 AM - Shannon Bowen
Welcoming and Intros - The sessions and timekeeping
Florida Atlantic University, Ft. Lauderdale Campus, 111 E. Las Olas Blvd., BCC Higher Education Complex, Room 312

(Henceforth "Conclave Venue")

Session I: Advancing Strategic Communication Research 
9:00 – 9:30 AM - Shannon Bowen
Concept Talk - Transhumanist Ethics and the Challenges for Strategic Communication
Conclave Venue

9:30 – 10:00 AM
Ansgar Zerfass
Concept Talk  -  Are we researching the real thing? Methodological pitfalls and perspectives for the study of strategic communication Conclave Venue

10:00 – 10:30 AM
Bruce Berger
Concept Talk  - Self-Reflection + Life Lessons = Leadership Lessons?
Conclave Venue                             

10:30 – 10:45 AM
Coffee Break                                                                    

Session II: Politics and Technologies for Strategic Communication in a New Era                                              

10:45 – 11:15 AM
Jesper Falkheimer 
Concept Talk  -  The Dark Side of Strategic Communication – the Renaissance of Propaganda and New Methods for Disinformation      Conclave Venue

11:15 – 11:45 AM
Kelly Werder
Research-in-progress  -  An Experimental Analysis of the Influence of Corporate Political Advocacy on Consumer Digital Engagement and Political Consumerism
Conclave Venue                                      

11:45 – 12:15 PM         
Vilma Luoma-Ahom  -  Research-in-progress   Communication Hijacked? New vulnerabilities in the digital media arenas
Conclave Venue                        

12:15 PM – 13:30 PM   
The Bruce Berger Commemorative Lunch
"The Historic Downtowner, 10 S. New River Dr. E. 

13:30 PM – 14:00 Scenic Group Walk by the river

Session III: Psychological and Ethical Frontiers of Strategic Communication 

14:15 – 14:45 PM       
Jeong-Nam Kim
Paper  -  Digital Publics, Information Markets, and Anticipatory Problem Solving: Strategic Behavioral Paradigm of Public Relations in Digitalization
Conclave Venue                                         

14:45 – 15:15 PM
Jens Seiffert-Brockmann          
Paper  -   On the Implications of Evolutionary Psychology for Strategic Communication
Conclave Venue

15:15 – 15:45 PM
Katie Place       
Research-in-Progress  -  Virtue, humility, and respect as cornerstones of future global strategic communication leadership
Conclave Venue

15:45 – 16:00 PM
Short Break                                                               

Session IV:  Strategic Strategic Communication Education, Research and Practice                                   

16:00 – 16:30 PM      
Elina Erzikova   
Concept Talk   -  Public relations educators as activists: Implications for the practice of strategic communication
Conclave Venue                                                                        

16:30 – 17:00 PM
All participants 
Summary Notes   -   What have we learned? What priority gaps remain? What future challenges must be addressed?
Conclave Venue

Keynote Speech
17:00 – 17:30 PM
Tracy L. Jackson, Dir. 
Regional Emergency Services and Communications, Broward County, FL
Conclave Venue                                         

Departure for Dinner                                                      

18:25 PM
Gather in Lobby

18:30 PM
Departure for dinner
Walk down Las Olas Blvd.
Conclave Venue → Riverside Hotel. Lobby → Fogo de Chão Brazillian Churroscaria, 201 E. Las Olas Blvd.

21:30 PM          Return to hotel

March 7                                    

Board and Executive Steering Committee Meeting                                          

9:00 – 10:45 AM
Steering Committee Members (Alphabetically):

Jesper Falkheimer
Vilma Luoma-Aho
Jeong-Nam Kim
Katie Place
Jens Seiffert-Brockmann
Kelly Werder

and Board Members:

Shannon Bowen
Elina Erzikov
Carol Mills
Ansgar Zerfass
Yicheng Zhu (Zoom)  
Agenda to be distributed         

Additional GSCC 2023 Information

Presentation Structure:

Presentation will begin on 9:00 AM March 6th at the Conclave Venue Room 312. A tentative two-part structure of the presentation is:

  1. Presentation of a concept or study results (5-10 minutes).
  2. Group interactive discussion (20-25 minutes):
  3. What can we learn from this research?
  4. How does this research expand our understanding of strategic communication and foster innovative approaches?
  5. How does this research inform future research in the field? What are possible directions?

These two parts will hopefully be within a 30-minute duration. The GSCC is dedicated to promote more interactions and discussions, while also ensuring a reasonable amount of presentation time for the speaker. We believe in this way there can be real communication between the presenter and discussants about an idea, concept, case or other findings. We STRONGLY discourage the use of PowerPoint in Concept Talks and In-Progress-Research. We realize data visualization may be needed in Completed Paper sessions, but we ask that you keep PowerPoint brief: to a maximum of 3 slides, to encourage the dynamic and robust discussion we seek to foster among thought leaders attending the GSCC Conclave. Thank you.

Presentation set-up/environment: Audio-Visuals, Internet Access

Host: There will be a host onsite providing indications of presentation sequences and durations.

Walking: There is a scenic route by the river or a quick route down Las Olas to our conference venue 1/3 mile away. Wear comfortable shoes!

Social Media: Please follow @GlobalStratComm. We will have updates posted from the Conclave, but welcome your input using Twitter hashtag #GSCC.

Important Times:

For morning sessions, you can choose to either come gather in the Riverside Hotel lobby before the group departs at 08:30 AM, or to commute to the Conclave Venue on your own schedule before 08:50 AM. We will provide coffee at the venue and a bagel/pastry.

We plan to conclude the March 6th sessions at 17:30 PM, and gather in the Riverside Hotel Lobby at 18:25 PM for our departure for dinner.

Attire: Business casual or resort wear

Addresses: Provided on the schedule in case you want to Taxi/Uber/Lyft or drive to meet us.


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