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College of Information and Communications

Faculty and Staff

Ernest L. Wiggins

Title: Professor Emeritus
Department: School of Journalism and Mass Communications
College of Information and Communications
Phone: 803-261-1791

Curriculum Vitae
Native Son's Chapbook
Following Lost Tracks: Rediscovering Americana's Musical Roots 
River City Times
Speaking of...



B.A., Journalism, University of South Carolina
M.A., Journalism, University of South Carolina


Ernest Wiggins' research interests include professional practices of the mass media, popular culture, community engagement and media criticism.


Wiggins enjoy teaching across the journalism and mass communications curriculum. He is currently teaching Mass Media Criticism and Public Opinion and Persuasion and the Mass Media Writing courses. He has taught the survey of mass communications course, reporting and magazine writing, media ethics and in the print senior semester. He has taught special topics courses in alternative media, popular culture and the literary tradition of black journalists. He has received Mortar Board honors for excellence in teaching twice.

Recent Presentations

Wiggins, Ernest and Campbell, Kenneth. “(Un)Comfortable Contact? Viewing Race and Interaction in 25 years of Super Bowl Commercials through the Lens of Social Distance,” Berry et al. eds., Black Culture & Experience: Contemporary Issues. New York: Peter Lang, 2015.

Campbell, Kenneth and Wiggins, Ernest. "Walking a Tightrope:  Obama's duality as framed by selected African American columnists," Journalism Practice 9:2 (2015, 184-199.

Wiggins, “Present in the Forest,” State of the Heart: South Carolina Writers on the Places They Love, Volume 2,  Edited by Aida Rogers, 125-127. Columbia, S.C.: University of South Carolina Press, 2015.


Association for Education in Journalism and Mass Communications

American Association of University Professors

Society of Professional Journalists

National Association of Black Journalists


Wiggins enjoys film and music and art, hiking woods and urban landscapes, and driving along back roads.

Challenge the conventional. Create the exceptional. No Limits.