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Darla Moore School of Business

  • Master of Science in Business Analytics

Master of Science in Business Analytics

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Data-Driven Decision Making for Success

Data shapes every aspect of the business world. Professionals in all sectors need to know how to use data to improve and understand complex business, policy or economic questions and to facilitate informed decision making.

The Master of Science in Business Analytics (MSBA) at the University of South Carolina Darla Moore School of Business is a STEM-designated, 30-credit hour program that provides students with the knowledge and competencies related to data acquisition, data crunching and the utilization of large streams of data for the identification, formulation, analysis and solution of statistical and mathematical models, as well as interpreting the results for use in data-driven decision making.

Business analytics skills are in high demand in every organizational sector including engineering, healthcare, science, sports, communication, finance, public relations, government, nonprofit, supply chains and operations.

Why Choose the MSBA?

Flexible, One-Year Program

You will start the program in August and graduate the following summer with the business analytics skills needed to analyze data and deliver deeper insights to better guide decision making. Most MSBA courses are held on campus, however, some coursework may be enhanced by partial or complete virtual delivery of materials and discussions. Remote options are also available for certain courses.

Real-World, Data-Driven Learning

Hands-on, experiential learning opportunities are a core part of the MSBA curriculum both in and outside the classroom. In addition to team-based projects, you’ll have the opportunity to take part in capstone and consultancy projects, as well as data challenge events and case competitions. You’ll also take part in an analytics practicum or an approved data-intensive internship.

Top-Ranked Faculty

Our faculty are industry experts and scholars who are thought leaders in their fields and will be invested in your success. They also have industry and consulting experience and many are affiliated with the Moore School’s No.1-ranked international business program and No. 3-ranked supply chain program. You’ll also have the opportunity to work with managers and executives at a wide variety of companies and organizations across industries.

Increased Earning Potential

The current and predicted shortage of college graduates who have business analytics skills has increased starting salaries for MSBA graduates. Undergraduate students who complete their MSBA often see a $20,000 increase in their starting salaries on average according to the Bureau of Labor Statistics.


Where Can Your MSBA Take You?

MSBA graduates work in a wide variety of data-driven industries. Some examples include:

  • Business Analyst
  • Data Analyst
  • Financial Analyst
  • Management Analyst
  • Marketing Analyst
  • Market Research Analyst
  • Operations Analyst
  • Operations Research Analyst

Learn more about employment outlook on the Career Impact page.

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