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College of Information and Communications

Faculty and Staff

Kevin Hull, Ph.D.

Title: Associate Professor
Sports Media Lead
Department: School of Journalism and Mass Communications
College of Information and Communications
Phone: 803-777-4746
Office: School of Journalism and Mass Communications
800 Sumter Street, Room 205
Columbia, SC 29208


B.S., Journalism, Boston University
M.A.T., Teaching for Technology Education, North Carolina A&T State University
Ph.D., Mass Communications, University of Florida


Dr. Kevin Hull's research primarily focuses on local sports broadcasters throughout the United States. As a former sportscaster himself, he has surveyed those starting out in the field, the challenges they face in a 24-hour news cycle, and issues surrounding race and gender in the profession. Additionally, he is interested in how universities are preparing those students looking to enter the field of sportscasting.


Hull is the lead instructor in the Sports Media initiative at SJMC and primarily teaches classes involving the sports media. He uses real-world examples and his own experiences to further engage the students in his classroom. Classes he has taught include Sports Media & Society, Social Media for the Sports Media, and Sports Journalism.

Recent Publications

Hull, K., & Romney, M. (2020). “It has changed completely”: How local sports broadcasters adapted to no sports. International Journal of Sport Communication.

Hull, K., & Romney, M. (2020). Welcome to the big leagues: Exploring rookie sports broadcasters’ adjustment to new careers. Journalism and Mass Communication Educator.

Hull, K., Choi, M., & Kian, T. (2019). Examining the growth of sport communication programs in higher education through a survey of program coordinators. Journalism and Mass Communication Educator

Hull, K. (2017). An examination of women’s sports coverage on the Twitter accounts of local television sports broadcasters. Communication & Sport

Hull, K. (2016). Did I tweet that?: Local sports broadcasters are not using Twitter how they think they are. Journal of Sports Media

Challenge the conventional. Create the exceptional. No Limits.