Faculty and Staff
Simon Hudson, Ph.D.
|Professor, Part Time
|School of Hospitality and Tourism Management
College of Hospitality, Retail and Sport Management
Ph.D., University of Surrey, England
MBA, University of California
Simon Hudson received his Master of Business Administration from the California State University and his doctoral degree in consumer behavior from the University of Surrey, United Kingdom. Hudson is an internationally recognized tourism expert who has written books on tourism marketing, golf tourism, the international ski industry, sports and adventure tourism, and customer service. Prior to coming to South Carolina, he held academic positions at universities in Canada and England, and has worked as a visiting professor in Australia, Austria, Fiji, New Zealand, Spain, and Switzerland. Hudson has also taught three times on Semester at Sea, a floating shipboard campus that integrates multiple-country study, interdisciplinary coursework, and hands-on field experiences for meaningful engagement in the global community. Prior to academia, Hudson spent several years working in the tourism industry in Europe.
Hudson has written 11 books. His first, published in 2000 and called Snow Business, was the first book to be written about the international ski industry, and Sports and Adventure Tourism was an edited text that came out in 2003. His third book (in two editions), Marketing for Tourism and Hospitality: A Canadian Perspective, has sold more than 10,000 copies, and Tourism and Hospitality Marketing: A Global Perspective was published in 2008. His 2010 book, Golf Tourism, was the first text written about this vast and growing worldwide industry, and he has since written a second edition. In 2013, he published a book called Customer Service for Tourism & Hospitality (now in its third edition), and in 2016 a book titled Winter Sport Tourism. Marketing for Tourism, Hospitality and Events was published by Sage in 2017 (a second edition to come in 2023), and The Worldwide Guide to Retirement Destinations in 2019. His last two books focus on the impact of the pandemic on tourism: COVID-19 & Travel (Goodfellow) and International Case Studies on Tourism Destination Management and COVID-19 (Routledge).
In the Media
- OceanGate saga isn't expected to dampen a zest for 'extreme tourism': Travel Weekly
- From Emily to 'White Lotus': Why are travelers inspired by movies and TV?: Travel Weekly
- The best places in Europe for an active retirement: The Times - London
- Other nations highlight dangers of gun violence for would-be travelers to U.S.: XinhuaNet
- Set-jetting puts spotlight on destinations: Travel Weekly
- Betting on horse racing in SC? Lawmakers studying billion-dollar equine industry: The State
- Hospitality industry job fair to be held Aug. 17: Columbia Regional Business Report
- South Carolina travel agents: Vacation demand high as COVID pandemic drags on: Spartanburg Herald-Journal
- COVID-19 and travel: 106.5 Mountain FM Canmore/Banff
- Reopening politics play differently in Maine and NH, but early recoveries are similar: Bangor Daily News
- The pandemic's Book of Genesis: Travel Weekly
- African suppliers get kudos for keeping in touch during Covid: Travel Weekly
- Pivot like a ballerina: TTR Weekly
- Labor Day caps dismal summer for travel and tourism: The Hill
- Banning Americans from the EU could cost the region billions of dollars: MarketWatch
- Do you expect initial rewards bonuses on travel rewards credit cards to get better or worse in the wake of the COVID-19 pandemic?: WalletHub
- Fourth of July, summer travel hampered by COVID-19: GoUpstate.com
- USC prof knocks out book about COVID-19′s crushing impact on travel sector: Post and Courier
- How the coronavirus pandemic is devastating the tourism industry: ZME Science
- COVID-19 impact: Travel and tourism: SC.edu
- In Tourism, Old Stories and New Opportunities: Federal Reserve Bank of Richmond Econ Focus
- Typical ski pass climbs toward $100 in Utah, with one resort charging $209 some days: The Salt Lake Tribune
The marketing of tourism is the focus of his research, and in addition to the books, he has published more than 100 refereed journal articles and book chapters from his work. Hudson is frequently invited to international tourism conferences as a keynote speaker.