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College of Hospitality, Retail and Sport Management

School of Hospitality and Tourism Management Publication Highlights

Check out the profile pages on our faculty and staff directory as well as our Ph.D. students to see more of the great research being done by the School of Hospitality and Tourism Management. 

Faculty Spotlights

  • Kawon (Kathy) Kim headshot

    Kawon (Kathy) Kim, Ph.D.

    Assistant professor Kawon (Kathy) Kim is the Ph.D. program director for the School of Hospitality and Tourism Management. Kim's research is focused on service marketing (social and interpersonal influence, social support, influence of other customers, service failure and recovery) and organizational behavior (leadership, employee training).

  • Robin DiPietro headshot

    Robin DiPietro, Ph.D.

    Professor Robin DiPietro is director of the International Institute for Foodservice Research and Education. DiPietro has research interests in multi-unit chain restaurant operations and human resources issues inherent to restaurant operations including motivation, leadership, employee retention, and staffing issues of organizations. 

  • Fang Meng headshot

    Fang Meng, Ph.D.

    Professor Fang Meng served as committee chair of the 2022 International Tourism, Retail and Service Management Conference hosted by USC. Meng’s research interests include tourism marketing and management, destination branding, consumer behavior / experience in tourism and hospitality, and international tourism.

Research Highlight

Iskender, A., Sirakaya-Turk, E., Cárdenas, D., & Hikmet, N. (2022). Restaurant patrons’ intentions toward QR code menus in the U.S. during COVID-19: Acceptance of technology adoption model (ATAM). Journal of Foodservice Business Research.

During COVID, technology adoption accepted by individuals was equivalent to a decades-long adoption level. QR codes and Zoom were available before the pandemic, but we didn’t use them. People didn’t like them. This means if COVID-19 did not happen, some technologies would be adopted in the next decade, not now. It became a tool to help businesses continue their services. Now, customer acceptance is getting higher and higher. People like the technology when it is functional, utilitarian. That is the main motivation behind technology acceptance.

Ali Iskender, Hospitality Management Ph.D. Student
Ali Iskender

2021 School of Hospitality and Tourism Management Published Work Highlights

Bold = USC faculty
* = Current or former student

Author Title, Publication, DOI Keywords
(hidden column)
*Kim, H., So, K. K. F., Mihalik, B. J., & *Lopes, A. P. Millennials’ virtual reality experiences pre- and post-COVID-19, Journal of Hospitality and Tourism Management, 10.1016/j.jhtm.2021.06.008  
Dogru, T., Bulut, U., & Sirakaya-Turk, E. Modeling tourism demand: Theoretical and empirical considerations for future research, Tourism Economics, 10.1177/1354816619894460  
Dogru, T., Suess, C., & Sirakaya-Turk, E. Why do some countries prosper more in tourism than others? Global competitiveness of tourism development, Journal of Hospitality and Tourism Research, 10.1177/1096348020911706  
Harris, K., Taylor, S., & DiPietro, R. B. Antecedents and outcomes of restaurant employees’ food safety intervention behaviors, International Journal of Hospitality Management, 10.1016/j.ijhm.2021.102858  
Hosany, S., Martin, D., & Woodside, A. G. Emotions in tourism: Theoretical designs, measurements, analytics, and interpretations, Journal of Travel Research, 10.1177/0047287520937079  
Hudson, S., Meng, F., So, K. K. F., Smith, S., Li, J., & *Qi, R. The effect of lodging tax increases on U.S. destinations, Tourism Economics, 10.1177/1354816619890752  
Jang, S., Farajallah, M., & So, K. K. F. The effect of quality cues on travelers’ demand for peer-to-peer ridesharing: A neglected area of the sharing economy, Journal of Travel Research, 10.1177/0047287519897998  
Kim, H. J., & Jeong, M. What has happened and what will drive changes in hospitality and tourism education?, Journal of Hospitality and Tourism Research, 10.1177/10963480211010986  
Kim, J., *Shin, H., Jeong, M., & Lee, W. S. Impact of tourists’ psychological ownership of an eco-friendly trail on their behavior intention: An empirical investigation of Jeju Olle Trail in South Korea, Asia Pacific, Journal of Tourism Research, 10.1080/10941665.2021.1942102  
Kreeger, J. C., Smith, S. J., & Parsa, H. G. Airbnb and business travelers: A prospect theory explanation, International Journal of Hospitality and Tourism Administration, 10.1080/15256480.2021.1953423  
Lee, M., Jeong, M., & Shea, L. J. Length of stay control: Is it a fair inventory management strategy in hotel market?, Tourism Economics, 10.1177/1354816619901207  
Lee, S. A., Lee, M., & Jeong, M. The role of virtual reality on information sharing and seeking behaviors, Journal of Hospitality and Tourism Management, 10.1016/j.jhtm.2020.12.010  
Li, H., Meng, F., & Hudson, S. Are hotel guests altruistic? How positive review disconfirmation affects consumers’ online review behavior, Journal of Hospitality and Tourism Research, 10.1177/10963480211030313  
Li, H., *Qi, R., *Liu, H., Meng, F., & Zhang, Z. Can time soften your opinion? The influence of consumer experience valence and review device type on restaurant evaluation, International Journal of Hospitality Management, 10.1016/j.ijhm.2020.102729  
Li, J., Hudson, S., & So, K. K. F. Hedonic consumption pathway vs. acquisition-transaction utility pathway: An empirical comparison of Airbnb and hotels, International Journal of Hospitality Management, 10.1016/j.ijhm.2020.102844  
Liu, B., Luo, C., Meng, F., & Jiang, H. Modeling venture capital networks in hospitality and tourism entrepreneurial equity financing: An exponential random graph models approach, International Journal of Hospitality Management, 10.1016/j.ijhm.2021.102936  
*Qi, R., So, K. K. F., Cárdenas, D. A., & Hudson, S. The missing link in resident support for tourism events: The role of tolerance, Journal of Hospitality and Tourism Research, 10.1177/10963480211031405  
Rašovská, I., Kubickova, M., & Ryglová, K. Importance–performance analysis approach to destination management, Tourism Economics, 10.1177/1354816620903913  
*Shin, H., Jeong, M., & Cho, M.-H. The impact of smart tourism technology and domestic travelers' technology readiness on their satisfaction and behavioral intention: A cross-country comparison, International Journal of Tourism Research, 10.1002/jtr.2437  
So, K. K. F., *Kim, H., & Oh, H. What makes Airbnb experiences enjoyable? The effects of environmental stimuli on perceived enjoyment and repurchase intention, Journal of Travel Research, 10.1177/0047287520921241  
Suess, C., Woosnam, K., Mody, M., Dogru, T., & Sirakaya-Turk, E. Understanding how residents’ emotional solidarity with Airbnb visitors influences perceptions of their impact on a community: The moderating role of prior experience staying at an Airbnb, Journal of Travel Research, 10.1177/0047287520921234  
*Taylor Jr., S., DiPietro, R. B., So, K. K. F., Taylor, C. D., & Hudson, S. Building consumer brand loyalty: An assessment of the microbrewery taproom experience, International Journal of Hospitality and Tourism Administration, 10.1080/15256480.2019.1708226  
Yang, E., Kim, J., & Pennington-Gray, L., Ash, K. Does tourism matter in measuring community resilience?, Annals of Tourism Research, 10.1016/j.annals.2021.103222  
Yongguang, Z., Meng, F., & Li, Q. Chinese diaspora tourists' emotional experiences and ancestral hometown attachment, Tourism Management Perspectives, 10.1016/j.tmp.2020.100768  
Zapata-Cuervo, N., Montes-Guerra, M.-I., & Jeong, M. How do restaurants respond to the COVID-19 pandemic? Lessons from Colombian restauranteurs and their survival strategies, Journal of Foodservice Business Research, 10.1080/15378020.2021.2006037  
Zhang, P., Meng, F., & So, K. K. F. Co-creation experience in peer-to-peer accommodations: Conceptualization and scale development, Journal of Travel Research, 10.1177/0047287520938873  
Zou, Y., Meng, F., Bi, J., & Zhang, Q. Evaluating sustainability of cultural festival tourism: From the perspective of ecological niche, Journal of Hospitality and Tourism Management, 10.1016/j.jhtm.2021.06.009  
Zou, Y.-G., Meng, F., Li, N., & Pu, E. Ethnic minority cultural festival experience: Visitor–environment fit, cultural contact, and behavioral intention, Tourism Economics, 10.1177/1354816620966404  

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