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THE NONPROFIT ONLINE RESPONSE TO KATRINA: AN INITIAL ASSESSMENT


Research by Dr. John McNutt
College of Social Work


Hurricanes Katrina, Wilma, and Rita were among the first major natural disasters in the United States since the Internet and online communities came of age. These virtual communities responded immediately to the disaster by creating systems to identify lost loved ones and to help people stay connected and find housing, jobs and other needed services.

Katrina Find, a virtual nonprofit project run by volunteers, is a strong example. The project assembled a shared Wiki database of missing people. Other online community-based activities included raising funds, providing social support and gathering in-kind contributions. Online communities might be a harbinger of the way that disaster assistance, and even traditional social welfare services, are offered in the future. This study offered a unique opportunity to examine the internal organization and development of a temporary virtual organization.

University of South Carolina researchers had three goals: 1) to provide an initial assessment of the virtually organized online response to these natural disasters on the Gulf Coast, 2) to examine a small number of virtually organized online response efforts more intensively, and 3) to examine the advantages and disadvantages for participants in virtually organized Internet-based efforts.

The research began by examining the overall landscape of online communities responding to the disaster. Researchers relied on media sources, portal sites and consultations with a small number of knowledgeable participants to get familiar with the lay of the online land. Researchers then set out to examine three interrelated efforts – Katrina People Finder, Katrina Help Wiki and Katrina Shelter Finder. Researchers’ assessment of the development of the Virtually Organized Online Response efforts relied on a content analysis of the 1,647 e-mail messages generated by the project leadership and other documents generated by the projects. Researchers found that the project developed through three stages. The beginning stage was characterized by intense efforts to surmount the programmatic and technical challenges of the effort. Next, researchers discovered a middle phase characterized by consolidation of efforts and exploring new challenges. Finally, researchers determined the project went into a stage of consolidation as the immediacy of the disaster abated.

Preliminary examination of this survey of online volunteers revealed a variety of motivations for participation, along with a range of benefits gained and obstacles overcome. The researchers’ examination revealed the travails of a group of volunteers that quickly created a network that delivered services unavailable from traditional social welfare and disaster providers.

This study provided interesting material and ideas for curriculum as well as the development of new practice methods in social work and other helping professions. Researchers concluded that this indeed might be the future of certain types of social intervention. The study also provides a foundation for further study of Virtually Organized Internet-based efforts in disasters and in other contexts. There is limited literature in this area of growing practical importance. Researchers plan to continue collecting data and broaden their approaches to include network analysis and other techniques.

Researchers plan to disseminate the results of current and future research through conference presentations, articles in journals and book chapters. Their findings were shared with leaders in these volunteer efforts. On a personal note, McNutt said none of his training as a social worker or social scientist prepared him for what he learned in this project. He called the volunteers “heroes.”


Biography

Dr. John G. McNutt is associate professor and coordinator of the Advanced Practice Concentration in Organizations and Communities at the University of South Carolina College of Social Work. He is a specialist in the application of high technology to political and social engagement. He sits on the editorial boards of the Journal of Social Policy, The Journal of Values and Ethics in Social Work, the Journal of Community Practice, Critical Social Work and the Electronic Journal of Social Work. He is also the chair of NASW’s South Carolina PACE Committee and an elected member of South Carolina NASW’s Board of Directors. He is a member of the Academy of Certified Social Workers, National Association of Social Workers, the Association for Research on Nonprofit Organizations and Voluntary Action, the Association for Community Organization and Social Administration and the Social Welfare Policy and Practice Group.

Research Team/Collaborators:

John McNutt, Ph.D., Associate Professor, Geri Adler, Ph.D., Associate Professor; Johnny Jones, Ph.D., Assistant Professor; and Goutham Menon, Ph.D., Associate Professor now at University of Texas at San Antonio; Graduate Assistants Elizabeth Marsh, Seoyun Hong, Keith Wells, and Lori Brandon.