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Continuing Education Programs

Case Study: Taylor Swift

"Wages earned and lessons learned" ... "Can I ask you a question?" ... "Are you ready for it?"
Lyrics by Taylor Swift

Life is Just a Classroom (Taylor's Version)

Explore the career and influence of Time Magazine’s 2023 Person of the Year, music artist Taylor Swift! Learn more about Swift’s music, corporate sponsorships, marketing, merchandising and concert and fan experiences. Participants will gain an appreciation for and become a part of the Swiftie community. 


Meet Your Instructor

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Kate Blanton

Kate Blanton has been working in public education for over twenty years as a public school teacher, academic advisor, and adjunct instructor in higher education since 2008. An Ohio native, Blanton joined the Gamecock community in 2016 in the College of Hospitality, Retail and Sport Management. She currently serves as an academic advisor for the Sport and Entertainment Management program and teaches as an adjunct instructor in the department. Blanton became a Swiftie after being invited to attend Night 1 of the record-breaking Era’s Tour in June 2023. Blanton hopes to share her appreciation for the business enterprises of Swift’s unique career with community members.

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