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Darla Moore School of Business


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Elise Chandon Ince

Title: Assistant Professor
Department: Department of Marketing
Darla Moore School of Business
E-mail: elise.ince@moore.sc.edu
Phone: 803-777-4784
Office: Darla Moore School of Business, Room 471
Resources: Curriculum Vitae [pdf]
profile

Background

Elise Chandon Ince is an assistant professor in the Department of Marketing at the Darla Moore School of Business. Her research examines how consumers process marketing material and marketing claims in the area of linguistics (language structure, meaning, phonetics and fluency). Her research has been published in the Journal of Consumer Research and the Journal of Marketing Research. She serves as a reviewer for several journals and is on the editorial review board of the Journal of Consumer Psychology. She has taught undergraduate, MBA and postdoctorate marketing courses at Virginia Tech and at the University of Florida.

 Personal website

Research Interests

Impact of linguistics (language structure, meaning, phonetics and fluency) on consumer behavior

Teaching

  • Ph.D., University of Florida, 2006
  • M.S., University of Paris IX Dauphine (France), 2000
  • B.S., University of Paris IX Dauphine (France), 1997