Henry T. Price, Interim Dean
M. Kent Sidel, Associate Dean for Undergraduate Studies
Erik Collins, Associate Dean for Graduate Studies and Research
Professors
- Ronald T. Farrar, Ph.D., University of Missouri, 1965
- Reynolds-Faunt Memorial Professor of Journalism
- Patricia G. McNeely, M.A., University of South Carolina, 1975
- Eleanor M. and R. Frank Mundy Professor
- Henry T. Price, Ph.D., Michigan State University, 1972
M. Kent Sidel, Ph.D. Northwestern University, 1976
Lowndes F. Stephens, Ph.D., University of Wisconsin, 1975
- J. Rion McKissick Professor of Journalism
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- Associate Professors
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- Kenneth Campbell, Ph.D., University of North Carolina, 1990
Erik L. Collins, Ph.D., Syracuse University, 1972; J.D., Ohio State University, 1977
Elizabeth B. Dickey, M.A., University of South Carolina, 1978
Bonnie L. Drewniany, M.B.A., Rutgers University, 1981
Sonya F. Duhé, Ph.D., University of Missouri, 1993
Keith R. Kenney, Ph.D., Michigan State University, 1991
Bruce E. Konkle, Ed.D., University of South Carolina, 1996
Vance L. Kornegay, M.M.C., University of South Carolina, 1988
Jon P. Wardrip, Ph.D., University of Texas at Austin, 1979
Ernest L. Wiggins, M.A., University of South Carolina, 1992
Lynn M. Zoch, Ph.D., Syracuse University, 1993
Assistant Professors
Cecile Holmes, M.A., University of North Carolina-Greensboro, 1994
David Scott, Ph.D., University of Georgia, 1999
Juliann Sivulka, Ph.D., Bowling Green State University, 2000
Ran Wei, Ph.D., Indiana University, 1995
Visiting Assistant Professor
John Guiniven, M.S., University of Maryland, 1994
Instructors
Scott J. Farrand, B.F.A., University of South Carolina, 1979
Betsy Johnson, B.A., American University, 1983
Richard S. Peterson, M.S.J., Northwestern University, 1980
Andrea H. Tanner, M.A., University of South Carolina, 1999
Michael Witkowski, Ph.D., University of South Carolina, 1983
Distinguished Dean Emeritus
Albert T. Scroggins Jr., Ph.D., University of Missouri, 1961
- Dean Emeritus
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- Joseph W. Shoquist, M.A., University of Iowa, 1951
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- Distinguished Professors Emeriti
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- Perry J. Ashley, Ph.D., Southern Illinois University, 1968
William B. Goodrich, M.A., Northwestern University, 1950
A. Jerome Jewler, M.A., University of Maryland, 1957
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- Professors Emeriti
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- Lewis G. Brierley, M.F.A., Yale University, 1962
Lloyd W. Brown, M.A., University of South Carolina, 1969
Mary P. Caldwell, M.Ed., Emory University, 1968
Jarvis H. Latham, M.A., University of South Carolina, 1976
John Lopiccolo, Ph.D., Florida State University, 1971
Ralph T. Morgan, B.S., Florida State University, 1960
Overview
As a professional school grounded strongly in the liberal arts, the College of Journalism and Mass Communications emphasizes the value of a broad educational foundation as well as proficiency in mass communication skills. In addition to its instructional programs at the undergraduate and graduate levels, it offers an extensive program in continuing education and maintains wide-ranging journalism services benefiting both the community and the profession. Its research programs are assuming an increasingly important role in scholarly study.
The college serves as headquarters for the South Carolina Scholastic Press Association, the South Carolina Scholastic Broadcasters Association, and the Southern Interscholastic Press Association; faculty members serve as the directors of each. In cooperation with the associations, the college conducts and promotes clinics in graphics, newswriting, editing, photography, advertising, public relations, broadcasting, and management in mass communications.
The Association for Education in Journalism and Mass Communications, a national journalism education organization, has its headquarters in Columbia, as does the Association of Schools of Journalism and Mass Communications, an organization of journalism school administrators.
Facilities servicing the electronic practicum in the College of Journalism and Mass Communications include television studios, digital stereo radio control rooms and studios, portable TV cameras and recorders plus associated editing equipment, and the AP broadcast news service. The print practicum has extensive professional electronic editing and digital photocomposition equipment. Advertising and public relations students use all of the above on a regular basis, plus graphics facilities available in their own laboratory. Photojournalism studios and laboratories are also available. All journalism students have access to the college’s computer labs during posted hours. Students are also encouraged to participate in the campus radio station, newspaper, and magazine.
Internships are available to students in all sequences, generally during the summer between the junior and senior years, but they may also be accomplished during a regular semester. These are supervised educational activities for which the student may receive three hours of academic credit. To assist journalism majors in finding employment after graduation, the college operates a placement service for graduating seniors and alumni.
Entrance Requirements
Freshman Students. In order to be admitted to a program of study in the College of Journalism and Mass Communications, freshman students must meet all University admission requirements. In order to continue in the program, each student must attain a minimum USC GPA of 2.25 upon completion of 30 degree-applicable hours. Credit received for remedial work is not counted toward the 30 hours.
Transfer Students. A student desiring to transfer to the College of Journalism and Mass Communications, from either another college of the University or another institution, must have a cumulative minimum GPA of 2.25 on all work attempted. Transfer students from other institutions must take at least half the journalism and mass communications course work in residence at the University of South Carolina Columbia. Required journalism and mass communications courses from non-ACEJMC-accredited institutions, in order to be applied to the journalism and mass communications degree, must be validated by proficiency tests. Other journalism and mass communications courses from those institutions may be used as journalism and mass communications electives at the discretion of the sequence director. No more than 12 semester hours of journalism and mass communications--related courses from non-ACEJMC-accredited institutions will be applied toward the journalism and mass communications degree.
Because assignments in the College of Journalism and Mass Communications must be written on computers, students must be able to keyboard with reasonable speed and accuracy.
Keyboard proficiency and completion of ENGL 101 and 102 with grades of C or higher are prerequisites for JOUR 202.
Progression Requirements
Each student within the college is expected to make orderly progress toward a baccalaureate degree. To facilitate this, the college undergraduate program is divided into upper and lower divisions.
1. Lower-division students are those who have earned fewer than 60 semester hours toward the degree or who do not meet admission requirements to the upper division. Lower-division students may not enroll in upper-division journalism courses, which include all 500-level courses.
2. Admission to the upper division is based upon a minimum 2.25 cumulative USC GPA; completion of JOUR 201 and 202 with grades of C or higher; completion of 60 or more semester hours toward the degree; completion, if required, of MATH 100 and 111 and foreign language 109 and 110; selection of a particular program of study within the college; and selection and approval of a minor.
3. All students must maintain a minimum 2.25 GPA on USC courses in order to keep good standing in the college. Grades will be reviewed at the end of each semester. Students who have less than a 2.25 GPA on USC work are not in good standing and will be placed on probation within the college. With the exception of upper-division courses, they may continue to take course work toward their degree if seats are available.
4. All majors within the college will be expected to pass all journalism and mass communications courses used toward the degree with a minimum grade of C.
5. No journalism and mass communications course may be repeated more than once by any student.
Second Degree. Students from other USC colleges who expect to obtain a second baccalaureate degree from the College of Journalism and Mass Communications must file a statement of intent with the college before reaching senior status, must meet regular admission and progression requirements of the college, must be assigned a journalism advisor, and must formally apply to and be accepted by the college not later than the next-to-the-last semester in which the student expects to receive the journalism degree.
Classes. In all journalism and mass communications classes, enrollment priority will be given to journalism and mass communications majors who are in good academic standing in the college.
Suspension. All students within the college are subject to the University suspension rules as stated in the bulletin. Students admitted to the college as of December 1, 1995, or thereafter, whose USC GPA is less than 2.25 at the time of their suspension, may petition to be readmitted on a probationary status with conditions of probation determined by the dean of the college.
Graduation. All students admitted to the College of Journalism and Mass Communications as of Dec. 1, 1995, and thereafter, must have a minimum 2.25 GPA on all USC work attempted, in addition to meeting all academic degree requirements, in order to obtain a degree from the college.
Programs of Study
The College of Journalism and Mass Communications offers four programs of study: advertising, public relations, electronic journalism, and print journalism. All programs of study are accredited by the Accrediting Council on Education for Journalism and Mass Communications. The degree offered by the college is the Bachelor of Arts in Journalism and Mass Communications.
Degree Requirements
(126 hours)
Although individual curricula will vary from student to student, the following are general requirements for the degree of Bachelor of Arts in Journalism and Mass Communications:
1. General Education Requirements (90 hours)1
ADVERTISING AND PUBLIC RELATIONS
English (15 hours)
ENGL 101 and 102 (grade of C or better in each)
One course from ENGL 282 through 289 (ENGL 283 and 285 are recommended)
One course from ENGL 460, 462-465, 600-605
One additional ENGL course
Humanities and Fine Arts (9 hours)
THSP 140 or 260
Two fine arts courses approved by the college
Social and Behavioral Sciences, History, Business (30 hours)
ECON 224
MKTG 350
JOUR 201
Two HIST courses (one must be non-U.S.)
One course from ACCT 324, MGMT 371, or MKTG 351, 455, 457, 459
One course from ACCT 324, 437, 439, 504; AFRO; BADM; COLA; ECON; FINA; GEOG (except 201, 202, 545, 546); GINT; HIST; IBUS; LASP; MGMT; MKTG; WOST
Three courses from ANTH, PSYC, SOCY
Natural Sciences, Numerical/Analytical Reasoning, Foreign Language (18 hours)
Seven hours natural science chosen from the following fields to include one four-credit laboratory science course from: ASTR; BIOL; CHEM; GEOG 201, 202, 545, 546; GEOL; MSCI; PHYS
STAT 110 and one of the following options: PHIL 110 and 111, or two CSCE courses, or another STAT course, or MATH 122, or MATH 141
Additional hours from natural science or numerical/analytical reasoning or foreign language
Foreign language–students shall demonstrate in one foreign language the ability to comprehend the topic and main ideas in written and, with the exception of Latin and Ancient Greek, spoken texts on familiar subjects. This ability can be demonstrated by achieving a score of two or better on a USC foreign language test. Those failing to do so must satisfactorily complete equivalent study of foreign language at USC. Course work equivalent to university foreign language course work at or above the 121 level will apply toward the journalism degree. If USC foreign language courses numbered 109 and 110 (or 111) are taken to meet the University’s proficiency requirement, a maximum of four hours will apply toward the journalism degree.
Minor (15-18 hours)
A student in the College of Journalism and Mass Communications must complete a minor consisting of 15-18 credit hours of prescribed courses. The minor is intended to develop a coherent basic preparation in a second area of study. Courses applied toward general education requirements cannot be counted toward the minor. No course may satisfy both major and minor requirements. All minor courses must be passed with a grade of C or better. For descriptions of specific minors, students should consult the department in which they wish to minor for a list of courses. A minor form must be completed by the end of the freshman year and approved by the college.
Electives--nonjournalism (0-3 hours)
Total: 90 hours
ELECTRONIC AND PRINT JOURNALISM
English (15 hours)
ENGL 101 and 102 (grade of C or better in each)
One course from ENGL 283, 288, or 289 (283 is recommended)
One course from ENGL 285 or 287 (285 is recommended)
One course from ENGL 460, 462-465, 600-605
Humanities and Fine Arts (6 hours)
Two fine arts courses approved by the college
English or Humanities (3 hours)
One course from either ENGL or humanities, including CPLT and LING
Social and Behavioral Sciences, History, Business (30 hours)
One HIST course from 101, 102, 104, 107, 109
HIST 111 and 112
One HIST course from 318, 347, 349, 352, 354, 358, 421
ECON 224
GINT 567
JOUR 201
One course from ACCT 324, 437, 439, 504; AFRO; BADM; COLA; ECON; FINA; GEOG (except 201, 202, 545, 546); GINT; HIST; IBUS; LASP; MGMT; MGSC; MKTG; WOST
Two courses from ANTH, PSYC, SOCY
Natural Sciences, Numerical/Analytical Reasoning, Foreign Language (18 hours)
Seven hours of natural science chosen from the following fields to include one four-credit laboratory science course from: ASTR; BIOL; CHEM; GEOG 201, 202, 545, 546; GEOL; MSCI; PHYS
STAT 110 and one of the following options: PHIL 110 and 111, or two CSCE courses, or another STAT course, or MATH 122, or MATH 141
Additional hours from natural science or numerical/analytical reasoning or foreign language
Foreign language–students shall demonstrate in one foreign language the ability to comprehend the topic and main ideas in written and, with the exception of Latin and Ancient Greek, spoken texts on familiar subjects. This ability can be demonstrated by achieving a score of two or better on a USC foreign language test. Those failing to do so must satisfactorily complete equivalent study of foreign language at USC. Course work equivalent to university foreign language course work at or above the 121 level will apply toward the journalism degree. If USC foreign language courses numbered 109 and 110 (or 111) are taken to meet the University’s proficiency requirement, a maximum of four hours will apply toward the journalism degree.
Minor (15-18 hours)
A student in the College of Journalism and Mass Communications must complete a minor consisting of15—18 credit hours of prescribed courses. The minor is intended to develop a coherent basic preparation in a second area of study. Courses applied toward general education requirements cannot be counted toward the minor. No course may satisfy both major and minor requirements. All minor courses must be passed with a grade of C or better. For descriptions of specific minors, students should consult the department in which they wish to minor for a list of courses. A minor form must be completed by the end of the freshman year and approved by the college.
Electives--nonjournalism (0-3 hours)
Total: 90 hours
1Twenty-four or more of these hours must be at or above the 300 level. In addition, sequences may limit or exclude courses in certain areas. Sixty-five of the 90 hours must be in the liberal arts and sciences as defined by the Accrediting Council on Education in Journalism and Mass Communications.
2. Journalism and Mass Communications Core Courses (required of all majors)
JOUR 202, 303, 304
3. Additional Required Courses
Advertising
JOUR 328, 368, 364, 458, 465, 545, plus 9 hours of electives in journalism and mass communications
Public Relations
JOUR 328, 368, 364, 436, 531, 566, plus 9 hours of electives in journalism and mass communications. Three of the elective hours must be chosen from JOUR 333/333L, 335/335L, 458, or 540
Electronic Journalism
JOUR 325, 326, 333/333L, 434, 502, 503, 526, 534, plus 3 hours of electives in journalism and mass communications
Print Journalism
JOUR 333/333L, 335/335L, 529, 533, 536, 546, plus 9 hours of electives in journalism and mass communications.
Total: 36 hours
Journalism and Mass Communications Course Descriptions
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