MARKETING TOOLBOX

Updates and Additions

Converting to AP style from Chicago style can be difficult, there are some key differences, such as titles in quotes rather than italics and no serial comma (the one before “and” in a list). The Associated Press Stylebook is a fluid document and each new edition highlights changes from the most recent edition.

Changes in the 2011 stylebook are:

email is now one word, no hyphen
cellphone and smartphone are now one word instead of two
hotline is now (finally) one word
tea party has earned its own entry. It's lowercase and adherents of the group's philosophies are known as tea partyers
website is now one word, no space

Higher Education Writing

teen, teenager (n.) or teenage (adj.) Do not use teenaged.
academic titles Capitalize and spell out formal titles such as chancellor, chairman, etc. when they precede a name. Lowercase elsewhere.
academic degrees If mention of degrees is necessary to establish someone's credentials, the preferred form is to avoid an abbreviation and use instead a phrase such as: John Jones, who has a doctorate in psychology. Use an apostrophe in bachelor's degree, a master's, etc., but there is no possessive in Bachelor of Arts or Master of Science. Also: an associate degree (no possessive). Use such abbreviations as B.A., M.A., LL.D. and Ph.D. only when the need to identify many individuals by degree on first reference would make the preferred form cumbersome. Use these abbreviations only after a full name - never after just a last name. When used after a name, an academic abbreviation is set off by commas: John Snow, Ph.D., spoke. Do not precede a name with a courtesy title for an academic degree and follow it with the abbreviation for the degree in the same reference.
ACT Use only the initials in referring to the previously designated American College Testing.

AP style vs. Webster's New World College Dictionary Conflicts: