SCHC 375 H02 23479

SocBehavSci, NotCore

Notes:

Few need to be convinced that social capital, the set of productive assets embodied in social networks, is important to what does (and does not) get accomplished in organizations and markets. Although it is intuitively clear that successful management of social networks is critical for adding value to the organization and our individual careers, intuition alone is often insufficient for planning and executing a successful course of action. Incomplete or misinformed understandings of how networks channel resources often results in missed opportunities and misplaced attention. A better grasp of network concepts provides a toolkit for identifying more and better information and formulating strategies for executing on that information.This course provides a framework for how to create value for the organization and one's own career by better understanding how social networks bring people together to create and deliver value. We will see how the social network perspective helps us better understand how to coordinate personal contacts across diverse groups in an organization, coordinate employees within and between functional groups, and coordinate business activities across markets. We will learn how to identify opportunities amid the noise of everyday life and how to mobilize resources to deliver the value inherent in those opportunities. In other words, this is a course about the transition from smart to wise. Smart knows how to compute. Wise knows when and where computation adds value. Wise sets the stage by crafting the questions to which smart provides answers. Smart is an able technician. Wise is a leader.