Education

M.S.S., Mass Communication and Journalism, Comilla University
M.S., Mass Communications, Oklahoma State University
B.S.S., Mass Communication and Journalism, Comilla University

Background

Asma Islam is a researcher in strategic communication whose work examines how media interventions can enhance public health campaigns and foster persuasive message literacy. Her scholarship focuses on the design and evaluation of evidence-based communication strategies that strengthen public understanding, counter misinformation, and advance media literacy in digital environments.

With professional experience in journalism and fact-checking, Islam brings a practical lens to academic inquiry, particularly in exploring how advertising and persuasive message design can be leveraged to promote responsible communication ecosystems. Her research aims to bridge theory and practice by developing approaches that contribute to informed decision-making and healthier public discourse.

Research Interests

strategic communication, media interventions in public health, persuasive message literacy, advertising, misinformation and fact‑checking.