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Communications and Public Affairs


Using Color

The primary and accent color palettes can work together to add layers of subtle meaning to design through the strategic use of color and color combinations. 

The following examples illustrate how color combinations can be used successfully. Each set is different, and each is appropriate for different contexts. The primary colors should always remain predominant in design, with limited use of accent colors for emphasis.

 

  • all uses color pallet: garnet, black and white

    All Uses

  • color pallet: garnet, black and white

    Formal and Sophisticated

  • color pallet: garnet, rose, and black

    Casual and Vibrant

  • color pallet: garnet, white, atlantic, congaree and gibbes,

    Casual and Vibrant

  • color pallet: garnet, white, sand, and black

    Casual and Sophisticated

  • color pallet: garnet, white, sunshine and congaree

    Casual and Sophisticated