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College of Mass Communications and Information Studies

Faculty Research and Areas of Interest

In both quantity and quality the professional and academic faculty of the School of Journalism and Mass Communications have made great strides in producing significant scholarship. Consistent with our role as a Carnegie Foundation-designated doctoral university with “very high research activity,” our faculty are involved in a broad range of research projects with funding from sources including the National Science Foundation, the U.S. Department of Education, the U.S. Department of State and Health Sciences South Carolina.

Glenda Alvarado sports marketing; online teaching methods
Jay Bender constitutional protection of speech and press; access to public records and meetings
Charles Bierbauer intersection of media and politics; development of media in the former Soviet Union
Shannon Bowen ethical decision making within corporations, pharmaceutical firms, governmental entities and the public relations industry
Kenneth Campbell First Amendment legal history; media coverage of lynchings; representation of African Americans in the media including news, advertising and entertainment programming; collective memory and framing; cultivation analysis
Shirley Staples Carter women and leadership; diversity issues in journalism and mass communication higher education; multicultural images in the media
Randy Covington digital media and how news organizations must change to compete in a new media world
Bonnie Drewniany creative strategy in advertising; Super Bowl advertising
Scott Farrand publication; print design; visual communication; informational graphics
Doug Fisher new media; newsroom management in the digital age; newsroom sociology; new technologies; data-driven journalism
Deborah Gump focusing on the role of context and consequence in the work of journalists, from the words and facts they select to the stories they choose to produce
August Grant new communication technologies; media audience behavior; convergent journalism; radio and television broadcasting; applications of network analysis to the study of media organizations and audiences
Cecile Holmes religion and media; reporting and retelling personal stories related to spirituality; research related to writing, international communications, race and religion, civil rights and interfaith understanding
S. Mo Jang new media; political communication; science communication; media psychology and digital journalism
Keith Kenney communication and all of the symbol systems (modes) available for spontaneous interaction
Sei-Hill Kim the intersection of the media and social issues; how issues are presented in the media and the effects on the audiences; public health; science; politics; public relations
Thomas Klipstine usability research; writing for the electronic media
Van Kornegay visual communications; international journalism
Bruce Konkle scholastic journalism education history; history of photography; education curriculum history
Karen  Mallia exploring creativity, the creative process, and creative work in advertising; the evolution of advertising platforms; relationships between gender
Carmen Maye law of commercial speech; role of visual communications in shaping public policy
Denise McGill photojournalism with a focus on migration, faith and multicultural issues
Brooke McKeever nonprofit public relations and health communication with a focus on advocacy; fundraising; campaigns and strategies that mobilize publics and improve health and social conditions
Robert McKeever the persuasive effects of mass media content, particularly as applied to pro-social topics such as mental health advocacy
Tara Mortensen visual communication; media sociology; de-professionalization of visual journalism; amateur photography; user-generated visual content
Harvie Nachlinger the evolving news delivery platforms; shifting news audiences; changing skills journalists must master in today's journalism world
Carol Pardun the impact of the media on early adolescents' sexual attitudes and behavior; the relationship between advertising and society
Jeffrey Ranta public relations metrics; emerging technologies and entrepreneurship; alternative energy/transportation; hospitality; public affairs; integrated marketing communications; media and entertainment; military history and public affairs
Lisa Sisk crisis communications; nonprofit public relations; internal communications
Andrea Tanner media communication of health information and how information contributes to the public’s health beliefs, attitudes, and perceptions; journalism practice and education and creative work; leadership in the creative industries; advocacy communications
Ran Wei processes of mass communication; effects of media messages in various contexts; media use and political participation; information-processing strategies; uses and gratifications of new media; media institutions and journalistic practices in Greater China
David Weintraub visual storytelling across media platforms; modernism in visual communications, music, and literature; entrepreneurship for creative professionals; media coverage of climate change
Tom Weir psychological influences in media consumption and advertising appeals; new media technologies; advertising education
Ernest Wiggins professional practices of the mass media; popular culture; community engagement, media criticism