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College of Hospitality, Retail and Sport Management


International Tourism Research Institute

Resources and Publications

Books

Guide to Best Practices in Tourism and Destination Management

This book presents examples of best practices in tourism development and marketing based on case studies made by the author of 15 tourism-focused organizations in the United States and Europe. Represented are the best practices of nine convention and visitors bureaus, four state and regional tourism agencies and two university programs. The best practices cited provide models that can be easily adapted by organizations planning or implementing tourism growth programs for their destinations.

Guide to Best Practices in Tourism and Destination Management, Vol. II

Discover successful approaches in the areas of tourism and destination management research, funding, professional development, web marketing, and sustainable tourism. Author Rich Harrill has compiled best practice winners from local, state, and international organizations; convention and visitors bureaus; and university programs to provide readers with a wealth of ideas to guide their organizations to greater success.

Guide to Best Practices in Southern Tourism and Destination Management 

This book highlights 16 best practices case studies from the Southern United States—a region embracing tourism as an economic development strategy.  Categories and states include:  Marketing (North Carolina, Arkansas, Tennessee, Oklahoma, and West Virginia); Advocacy (Georgia, Texas); Sustainable Tourism (Louisiana, Missouri, Virginia, South Carolina); and Trails, Roads, and Parkways (Alabama, Kentucky, Florida, Maryland, Mississippi). Author Dr. Rich Harrill is available to come to your community to talk about best practices in tourism and destination management.  

Fundamentals of Destination Management and Marketing

Published under the sponsorship of the Destination Marketing Association International (DMAI) as an indispensable resource for travel professionals and a learning tool for students, this textbook is the first comprehensive guide covering basic functions of the contemporary convention and visitors bureau. The contributors to this textbook are internationally recognized experts, offering professional insights into key issues related to destination management and marketing. Students will learn how destination management organizations depend on intertwined relationships involving hosts and guests, suppliers and consumers, and complex networks of residents, government officials, and CVB leaders and employees. Global in scope, the book also features case studies from outside the United States.

 

Journals

The following journals are associated with the International Tourism Research Institute:

Aims and Scope of Tourism Analysis

The aim of Tourism Analysis is to promote a forum for practitioners and academicians in the fields of Tourism, Leisure, Recreation, Tourism and Hospitality (TLRTH). As an interdisciplinary journal, it is an appropriate outlet for research articles, research notes, and computer software packages designed to be of interest, concern, and of applied value to its audiences of professionals, scholars, and students of TLRTH programs the world over. The scope of the articles will include behavioral models (quantitative - qualitative), decision-making techniques and procedures, estimation models, demand-supply analysis, monitoring systems, expert systems and performance evaluation, assessment of site and destination attractiveness, new analytical tools, research methods and related areas such as validity and reliability, scale development, development of data collection instruments, methodological issues in cross-national and cross-cultural studies, and computer technology and use.

Send articles to the Editors: 
Muzaffer Uysal, The Department of Hospitality and Tourism Management, Virginia Polytechnic Institute and State University, 362 Wallace Hall (0429) Blacksburg, VA 24061. Office: 361 Wallace Hall, Phone: (540) 231-8426
Email: samil@vt.edu

Geoffrey I. Crouch, Head of Department/Professor of Marketing, Department of Accounting and Management and Marketing, School of Business, La Trobe University, Donald Whitehead Building Room 315, Melbourne, Victoria   3086, Australia, Phone: +61 3 9479 2450; Fax: +61 3 9479 5971
E-mail: g.crouch@labrobe.edu.au

Manuscripts submitted from Europe:
Professor Klaus Weiermair, Institute of Tourism and Service Economics, University of Innsbruck, Leopold-Franzens-Universitat, A-6020 Innsbruck, Austria. Phone: 43-512-507-7081, Fax: 43-512-507-2845
E-mail: klaus.weiermair@uibk.sc.ats

Research Notes Editor:
Research Notes are also accepted for publication. Individuals interested in submitting research notes (no more than 10 pages, including tables, figures, and references) should write or submit directly to Research Notes Editor, Dr. Rich Harrill, Alfred P. Sloan Foundation Travel & Tourism Industry Center, International Tourism Research Institute, University of South Carolina, Columbia, SC 29208, USA, Office:  803-777-7682; Fax:  803-777-1224
E-mail: rharrill@hrsm.sc.edu

Review Articles - Capsule Reviews - Book Reviews:
Review articles addressing major "thematic” issues of dialectical debate in tourism research / tourism development (normally of 1,200 to 2,400 words in length). Capsule Rreviews (normally of 800 words in length) in the form of critiques of books, videos, and other information aids or alternative / emergent productions are also welcome (normally of 800 words in length). Although the majority of the Review Articles and the Capsule Reviews will be commissioned, individuals interested in writing either should first contact the Reviews Editor. Uninvited reviews will not be accepted for publication. Contact either the Reviews Editor or the Book Reviews Editor (below) as appropriate.

Reviews Editor:
Keith Hollinshead, Tourism Studies, The Luton Business School, The University of Luton, Bedfordshire LU1 3JU, United Kingdom. Phone: 1582-743122 ; Fax: 1582-743143; E-mail: keith.hollinshead@luton.ac.uk

Book Reviews Editor:
Marcjanna M. Augustyn, Ph.D., Senior Lecturer, Hull University Business School @ Scarborough, Filey Road, Scarborough,YO11 3AZ United Kingdom.Phone: + 44 1723 35 7126; Email: m.augustyn@hull.ac.uk

Manuscript Submission:
As a scholarly journal, all manuscripts are assessed for possible publication following a double-blind review process. Manuscripts are normally reviewed by three independent assessors with relevant expertise.

Manuscripts should be submitted either electronically or in hard copy in triplicate. Main articles should be 3,000 - 5,500 words in length (excluding references and attachments). They should be typewritten on one side of the paper, double spaced (including references), and should be checked carefully. All rights and permissions must be obtained by the contributor(s). These permissions should be sent upon acceptance of the manuscript for publication.

On a separate title page, include the manuscript title, all author names and corresponding affiliations, and the name and complete mailing address and other contact details of the contact author for correspondence and mailing proofs. This information should be included on a separate page, because manuscripts are sent out for blind review. Include telephone and fax numbers and e-mail address for the designated corresponding author. On the first page of the manuscript, itself, include the title but do not include any author details.

Abstract: Provide an abstract of up to 250 words. It should contain an abbreviated representation of the content of the manuscript. Major results, conclusions, and/or recommendations should be given, followed by supporting details of method, scope, or purpose as appropriate. Supply 3 to 5 keywords suitable for indexing.

References should be placed at the end of the manuscript on a separate page, arranged in alphabetical order. Follow APA guidelines set forth in their Publication Manual for text and reference list citations, per the examples.

Text citations: (Gunn, 1990) or (Fesenmaier et al., 1994; Mazanec, 1992, 1993; Uysal & Gitelson, 1994) or (Crompton, 1979, p.411) (for quoted material). Journal citation: Crouch, IG. I.. G. (1994). The study of international tourism demand: A review of findings. Journal of Travel Research, 33(1), 12-23. Book citation: Witt, E. S., & Witt, C. A. (1992). Modeling and forecasting demand in tourism. London: Academic Press.Chapter/pages in edited book: Frechtling, C. D. (1994). Assessing the impacts of travel and tourism: Measuring economic benefits. In J. R. Brent Ritchie & C. R. Goeldner (eds.), Travel, tourism, and hospitality research (2nd ed., pp. 367-391). New York: John Wiley & Sons. Please note that citations such as "personal communication” should be cited parenthetically in the text only. Do not include in the reference list.

Figures: All figures, if possible, should be prepared in a program that allows saving in .gif or .eps format. (Do not incorporate figures within the text of the manuscript.) Black and white line art (i.e., bar graphs, etc) should be prepared without color unless the figure is to be printed in color. (Note there is a charge for printing figures in color.) Labeling and figure detail should be large enough to be legible after reduction to fit page parameters. Each figure must be cited in the text and legends and all illustrations should be included on a separate page. (Do not incorporate figure legends as part of the figure and figure file.) Place figure legend text at the end of the manuscript file. Include figure (graphic) files as separate files in the final submission. Please note that good quality copies of all figures should be submitted with the final accepted manuscript.

Photographs should be submitted unmounted, on white glossy paper (slides are not acceptable).

Tables: Table material should not duplicate the text. Include each table on a separate page at the end of the manuscript or as a separate page. (Do not incorporate tables within the text of the manuscript.)

Final Accepted Manuscripts: A final hard copy (or final electronic copy) of the accepted revised manuscript, including all tables and figures, should be e-mailed along with a disk which should be mailed to the relevant editor listed above.

Page Proofs and Offprints: Page proofs in pdf format will be sent to the designated corresponding contributor. A form for ordering offprints and copies of the journal issue in which the article appears will accompany the page proofs. Minor corrections only are allowed at proof stage.

Copyright: Publications are copyrighted for the protection of the authors and the publisher. A Transfer of Copyright Agreement will be sent to the author whose manuscript is accepted for publication. This form must be completed and returned to the editor(s) before the article can be published.

Although every effort is made by the publisher and editorial board to eliminate inaccurate or misleading data, opinion, or statement from manuscripts that will appear in this Journal, they wish to make it clear that data and opinions appearing in the articles and advertisement herein are the sole responsibility of the contributor(s) or advisor concerned. Accordingly, the publisher, the editorial board, editors, and their respective employees, officers, and agents accept no responsibility or liability whatsoever for the consequences of any such inaccurate or misleading data, opinion, or statement.

International Society of Culture, Tourism, 
and Hospitality Research

The focus of the society is to broaden and deepen scientific and practical knowledge and theory of lived experiences that often include trade-offs among travel, leisure, work, family life, and additional dimensions of lifestyles. The society is the only behavioral science organization open to all researchers across the fields of consumer, lifestyle and quality of life, leisure, tourism, hospitality, and travel research. One major aim of the society is to examine unconscious decisions and trade-offs among family, work, leisure, travel, and biological requirements.

The International Journal of Culture, Tourism, and Hospitality Research is the major publication of the society, as four issues published annually by Emerald Group Publishing Limited. Submissions of manuscripts are invited in double space, 12-point type, and WORD document format as an electronic attachment. Manuscripts should be submitted to the Editor-in-Chief or to one of the two associate editors listed below.

Arch Woodside
Professor of Marketing
Editor-in-Chief, Journal of Business Research
Carroll School of Management, 450 Fulton Hall
Boston College
140 Commonwealth Avenue
Chestnut Hill, MA 02467
Telephone: (617) 552-3069
Fax: (617) 552-6677
arch.woodside.1@bc.edu

John C. Crotts
Associate Editor, domestic submissions
Chair and Professor of Hospitality & Tourism Management Department
School of Business & Economics
College of Charleston
66 George Street
Charleston, SC 29424-0001
Telephone: (843) 953-6916
Fax: (843) 953-5697
crottsj@cofc.edu

Rich Harrill
Associate Editor, international submissions
Director, International Tourism Research Institute
President, International Society for Culture, Tourism, and Hospitality Research
University of South Carolina
Columbia, SC 29208
Telephone: 803-777-7682
rharrill@hrsm.sc.edu

 

Articles

International and National Tourism Research:

South Carolina Tourism Research:

Publications - Harrill

Peer-Reviewed Journal Publications

Peterson, R.R., Cardenas, D., and Harrill, R. "Research note: Tourism as a catalyst for economic development in Latin America: Setting an agenda for policy and research." Tourism Analysis, 19, 117-122. 2014.

Dioko, L.A.N., So, S-I., Harrill, R. "Hotel category switching behavior—evidence of mobility, statis or loyalty?" International Journal of Hospitality Management, 34, 234-244. 2013.

Draper, J., Oh, C., and Harrill, R. "Preferences for heritage tourism development using a choice experiment approach." Tourism Analysis, 17 (6): 747-759. 2013.

Harrill, R., and Peterson, R. "Research note: Tourism conventional wisdom and the news media." Tourism Analysis 17 (6): 813-817. 2013.

Chengting, L., Li, X. and Harrill, R. "Chinese outbound tourist perceived constraints to visiting the United States." Tourism Management, 37, 136-146. 2013.

He, L., Li, X.Harrill, R., and Cardon, P. "Examining Japanese tourist U.S.-bound travel constraints." Current Issues in Tourism. Accepted, published online.

Dioko, L., Harrill, R., and Cardon, P. "The wit and wisdom of Chinese tour guides: A critical tourism perspective." Journal of China Research 9 (1): 27-49. 2013.

Harrill, R., Dioko, D., and Peterson, R. "The contemporary International Social Science Research Center: Guidelines for effective management." Journal of Higher Education Management, 27 (1): 21-39. 2012.

Bernthal, M., Nagel, M., Harrill, R. and Riner, P. "All work and no play makes Jack a dull boy: An exploration of business travelers' attendance at live, ticketed entertainment events." Tourism Analysis. 17 (2), 213-224. 2012.

Brooke, B., Li, R., Meng, F. and Harrill, R. "Applying causal mapping to tourism research: A case study of American college students' experiences in China study abroad programs." Tourism Analysis, 17 (1), 1-14. 2012.

Li, R., L., Chengting, L., Harrill, R., Kline, S. and Wang, L. "When East meets West: An exploratory study on Chinese outbound tourists' travel expectations." Tourism Management, 32: 741-749. 2011.

Harrill, R., Uysal, M., Cardon, P., Vong, F. and Dioko, D. "Resident attitudes toward gaming and tourism development in Macao: Growth machine theory as a context for identifying supporters and opponents." International Journal of Tourism Research, 13 (1), 41-53. 2011.

Li, R.Harrill, R., Uysal, M., Burnett, T. and Zhan, Z. "Estimating the size of the Chinese outbound market: A demand-side approach." Tourism Management, 31: 250-259. 2010.

Dioko, L., Harrill, R., and Cardon, P. "Brand China: Tour guide perceptions and implications for destination branding and marketing." Tourism Analysis, 15 (3), 345-355. 2010.

Wang, S., Bickle, M. and Harrill, R. "Residents' attitudes toward tourism development in Shandong, China." International Journal of Culture, Tourism and Hospitality Research, 4 (4): 327-339. 2010.

Harrill, R. "Going beyond sun, sand and surf? An importance-performance analysis of activities in a 3S resort destination." e-Review of Tourism Research, 8 (4) 57-68. 2010.

Zhang, X., Cai, L. and Harrill, R. "Research note: Rural tourism research in China: 1997-2006." Tourism Analysis, 14 (2): 231-239. 2009.

Siracaya-Turk, E., Ingram, L. and Harrill, R. "Resident typologies within the integrative paradigm of sustaincentric tourism development." Tourism Analysis, 13 (6): 531-544. 2009.

Harrill, R. and Bender, B. "From sales tool to site development: The evolution of destination marketing on the Web." Tourism Analysis, 13: 295-307. 2008.

Harrill, R. and Bender, B. "State tourism funding: Equity, consensus and accountability models." Tourism Analysis, 12 (4): 287-298. 2007.

Harrill, R. "Residents' attitudes toward tourism development: A literature review with implications for tourism planning." Journal of Planning Literature, 18 (3): 251-266. 2004.

Harrill, R. and Potts, T.D. "Tourism planning in historic districts: Attitudes toward tourism development in Charleston." Journal of the American Planning Association, 69 (3): 233-244. 2003.

Harrill, R. "Fear of falling: An ethnography study of heritage tourism in Pineburg, South Carolina." Tourism Analysis, 7 (3, 4): 241-250. 2003.

Harrill, R. and Potts, T.D. "The social psychology of tourist motivation: Exploration, debate and transition." Tourism Analysis, 7 (2): 105-114. 2002.

Harrill, R. "Political ecology and planning theory." Journal of Planning Education and Research, 19 (1): 67-75. 1999.

Potts, T.D. and Harrill, R. "Enhancing communities for sustainability: A travel ecology approach." Tourism Analysis, 3 (3, 4): 133-142. 1998.

Editorial Review

Dioko, L. and Harrill, R. "Affirmation, assimilation and anarchy: Critical undercurrents in destination branding." International Journal of Culture, Tourism and Hospitality Research, 5 (3): 215-226. 2011.

Bickle, M.C. and Harrill, R. "Avoiding cultural misconceptions during globalization of tourism: Introduction to 2010 Special Issue." International Journal of Culture, Tourism and Hospitality Research, 4 (4): 283-286. 2010.

Woodside, A., Crotts, J. and Harrill, R. "Integrating multidisciplinary perspectives: An editorial." International Journal of Culture, Tourism and Hospitality Research, 1 (1): 5-13. 2007.

Books

Harrill, R. Guide to Best Practices in Southern Tourism and Destination Management. Washington, DC: Southern Governors' Association. 2006.

Harrill, R. Fundamentals of Destination Management and Marketing. Editor. Lansing, MI: Educational Institute of the American Hotel and Lodging Association. 2005.

Harrill, R. Guide to Best Practices in Tourism and Destination Management: Volume II. Lansing, MI: Educational Institute of the American Hotel and Lodging Association. 2005.

Harrill, R. Guide to Best Practices in Tourism and Destination Management. Lansing, MI: Educational Institute of the American Hotel and Lodging Association. 2003.

Book Chapters

Uysal, M., Harrill, R. and Woo, E. "Destination marketing research: Issues and challenges." In Tourism Destination Marketing and Management: Foundations and Applications. Youcheng Wang and Abraham Pizam, eds. London: CABI. 2011.

Harrill, R. "Destination management: New challenges, new needs." In Handbook of Tourism Studies. Jamal, T. and Robinson, M. eds. Thousand Oaks, CA: Sage Publications. 2009.

Harrill, R. "Fables of the Reconstruction or reconstruction of the Fables? Pragmatic aesthetics for advancing tourism, culture, place and community." In Advances in Culture, Tourism and Hospitality Research, Volume 1. Woodside A., ed. London: Elsevier. 2007.

Harrill, R. "Moving forward with destination management (preface)." In Fundamentals of Destination Management and Marketing. Lansing, Mich.: Educational Institute of the American Hotel and Lodging Association. 2005.

Harrill, R. "About the International Association of Convention and Visitors Bureaus (IACVB)." In Fundamentals of Destination Management and Marketing. Lansing, Mich.: Educational Institute of the American Hotel and Lodging Association. 2005.

Potts, T.D. and Harrill, R. "Travel ecology and developing naturally: Making practice-theory connections." In Sustainable Tourism: A Global Perspective. Harris, R., Griffin, T. and Williams, P., eds. Oxford, UK: Butterworth-Heinemann. 2002.

Harrill, R. "New town: Comparing British and European models." In Geographic and Planning Research Themes for the New Millennium. (Feschrift for Dr. Ashok Dutt). Noble, A.G., ed. New Delhi, India: Vikas Publishing. 2000.

Harrill, R. "Urban planning and social ecology: Philosophy, literature and convergence." 2000. In Preserving the Legacy: Concepts in Support of Sustainability. Costa, F.J. and Noble, A.G., eds. New York: Lexington Books. 1999.

Harrill, R. "Beyond sustainability: Bioregionalism and bioregional planning. In Preserving the Legacy: Concepts in Support of Sustainability. Costa, F.J. and Noble, A.G., eds., New York: Lexington Books. 1999.

Selected Grants, Contracts and Consulting

University of South Carolina

Harrill, R., and Li, X. The Future Outbound Chinese Tourism Market to the United States ($170,208). Sponsor: U.S. Travel Association/U.S. Department of Commerce, Office of Travel and Tourism Industries/Alfred P. Sloan Foundation Travel and Tourism Industry Center.

Li, X., and Harrill, R. An Evaluation of the Japanese Outbound Tourism Market. ($104,997). Sponsor: U.S. Department of Commerce, Office of Travel and Tourism Industries/Alfred P. Sloan Foundation Travel and Tourism Industry Center.

Harrill, R.Li, X., Brown, M., and Nagel, M. A Development and Economic Impact Study of the South Carolina National Heritage Corridor. ($99,000). Sponsor: South Carolina National Heritage Corridor/South Carolina Department of Parks, Recreation, and Tourism/Alfred P. Sloan Foundation Travel and Tourism Industry Center.

Turk, E., Kline, S., and Harrill, R. Brand America: Understanding Tourism Images and Quality Expectations of Travelers. ($90,000). Sponsor: Alfred P. Sloan Foundation Travel and Tourism Industry Center.

Li, X., and Harrill, R. Establishing a Japan Travel Trade Barometer. A project monitoring Japanese visitation to the United States. ($75,000). Sponsor: U.S. Department of Commerce, Office of Travel and Tourism Industries.

Harrill, R.Li, X., Brown, M., and Nagel, M. Development of a Comprehensive and Systematic Plan for Management, Branding, and Sustainability of South Carolina's Four National Byways. ($60,000). Sponsor: South Carolina National Heritage Corridor/Duke Energy.

Harrill, R., Brown, M., and Bernthal, M. The Cost Effectiveness of Exhibition Participation. ($50,990). Sponsor: Center for Exhibition Industry Research/Alfred P. Sloan Foundation Travel and Tourism Industry Center.

Harrill, R., Brown, M., and Nagel, M., and Cardon, P. Center for Exhibition Industry Research: CEIR Index 2010 Edition. ($46,000). Sponsor: Center of Exhibition Industry Research.

Li, X., Feng, M., and Harrill, R. ($41,524). Sponsor: Shanghai Resort Development Corporation/College of Hospitality, Retail, and Sport Management.

Harrill, R., Cardenas, D., DiPietro, R., Li, X. ($35,000). Toward a World-Class International Destination Airport for Curacao. Sponsor: Curacao Airport Holdings, NV.

Harrill, R., Brown, M., Ballouli, K., Li, X. A Comprehensive Visitor Profile, Economic Impact and Destination Image Study for Patriots Point and the USS Yorktown 2014. ($32,000). Sponsor: Patriots Point Development Authority.

Harrill, R., Brown, M., Ballouli, K., Li, X. A Comprehensive Visitor Profile, Economic Impact and Destination Image Study for Patriots Point and the USS Yorktown 2013. ($32,000). Sponsor: Patriots Point Development Authority.

Li, X., and Harrill, R. American Baby Boomers' Travel Behavior and Destination Preferences in China. ($30,000). Sponsor: China National Tourism Administration.

Harrill, R., and Li, X. A Strategic Tourism Plan for the Salkehatchie Region. ($30,000). Sponsor: Western Carolina Higher Education Commission/U.S. Department of Agriculture.

Harrill, R. Best Practices in Southern Tourism and Destination Management. ($27,000). Sponsor: Southern Governors' Association.

Harrill, R. A Feasibility Study for Open Studio Development in Olde Town Conyers, Georgia. ($21,000). Sponsor: Conyers-Rockdale Economic Development Council.

Harrill, R. A Strategic Tourism Development and Marketing Plan for Kershaw County. ($20,000). Sponsor: Kershaw County Administrators Office.

Harrill, R. and Carpenter, J. A Tourism Marketing Plan for the Salkehatchie Region. ($20,000). Sponsor: Western Carolina Higher Education Commission/U.S. Department of Agriculture.

Harrill, R. Tourism, Innovation, Creativity, and Growth: Growing Aruba's Knowledge Economy—Consulting and Teaching. ($15,000). Sponsor: University of Aruba, Faculty of Hospitality and Tourism Management.

Harrill, R., and Brown, M. Center for Exhibition Industry Research: CEIR Index 2009 Edition. ($15,000). Sponsor: Center for Exhibition Industry Research.

Harrill, R., and Brown, M. Center for Exhibition Industry Research: CEIR Index 2009 Edition. ($15,000). Sponsor: Center for Exhibition Industry Research.

Harrill, R. 2012 Punta Cana International Airport Tourist, Aircrew, and Real Estate Report. ($11,800). Sponsor: Grupo Punta Cana.

Li., X., and Harrill, R. Examining the Antecedents of Tourism Destination Loyalty: The Case of South Carolina. ($9,950). Sponsor: South Carolina Department of Parks, Recreation, and Tourism/University of South Carolina College of Hospitality, Retail, and Sport Management.

Harrill, R. Exploring Travel and Tourism as Catalyst for Global Economic Development, Corporate Investment, and Technological Innovation. ($8,998). Sponsor: University of Pittsburgh, Alfred P. Sloan Foundation Center for Industry Studies.

Harrill, R. Aligning State, Regional, and Local Tourism Marketing in Pennsylvania: Analysis and Policy Recommendations. ($8,000). Sponsor: Pennsylvania Tourism Office.

Xi, L., and Harrill, R. American Tour Operators' Perception of China as a Tourism Destination. ($5,000). Sponsor: University of South Carolina/College of Hospitality, Retail, and Sport Management.

Harrill, R. 2011 Punta Cana International Airport Tourist and Aircrew Survey. ($4,565). Sponsor: Grupo Punta Cana.

Harrill, R. Tourism and Economic Development: Columbia South Carolina's Top Visitor Inquiry Segments. ($4,500). Sponsor: Alfred P. Sloan Foundation Travel and Tourism Industry Center.

Cardon, P., and Harrill, R. Soldiers' and Family Satisfaction with Graduation Family Day at Fort Jackson, South Carolina. ($4,500). Sponsor: Fort Jackson/U.S. Army/Department of Defense.

Harrill, R. Alfred P. Sloan Foundation Travel Grant. ($4,450). Sponsor: Alfred P. Sloan Foundation.

Harrill, R. 2010 Punta Cana International Airport Tourist and Aircrew Survey. ($4,038). Sponsor: Grupo Punta Cana.

Ballouli, K., Koesters, T., and Harrill, R. Assessment of Patriots Point Overnight Camping Services and Consumers. ($4,000). Sponsor: Patriots Point Development Authority.

Harrill, R. South Carolina Arts Commission Cultural Tourism Initiative. ($2,000). Sponsor: South Carolina Arts Commission.

Georgia Tech

Harrill, R. Best Practices in Tourism and Destination Management. ($70,000). Sponsor: U.S. Economic Development Administration.

Wilkins, J., and Harrill, R. Accelerating Economic Development Innovation within Four USDA Champion Communities in Georgia: Clay, Quitman, Randolph, and Stewart Counties. ($50,000). U.S. Department of Agriculture.

Wilkins, J., and Harrill, R. Fannin County Economic Development Feasibility Assessment and Strategic Plan for Sustainable Economic Development. ($50,000). Sponsor: One Georgia.

Harrill, R. A Feasibility Study for the Golden Isles Parkway. ($35,000). Sponsor: Georgia Rural Economic Development Center.

Harrill, R. A Feasibility Study for the Woodpecker Trail. ($27,000). Sponsor: Georgia Rural Economic Development Center.

Harrill, R. Fundamentals of Destination Management and Marketing. ($27,000). Sponsor: Destination Marketing Association International (DMAI).

Harrill, R. A Market Segmentation and Targeting Study for the Lower Chattahoochee Region. ($25,832). Sponsor: One Georgia Authority.

Harrill, R. Georgia's Lake Hartwell Region: Opportunities for Further Tourism Development. ($25,000). Sponsor: One Georgia Authority.

Harrill, R. A Feasibility Study for the Arabia Mountain National Heritage Area. ($25,000). Sponsor: Arabia Mountain National Heritage Area.

Harrill, R. A Feasibility Study for the Heard-Chattahoochee Greenway. ($21,000). Sponsor: Heard County Development Authority.

Harrill, R. Lower Chattahoochee Region Tourism Workshops. ($20,000). Sponsor: Lower Chattahoochee Regional Development Center.

Bihu, W. (Peking University), and Harrill, R. ($2,000). Tourism and Urban Design Recommendations for Hangzhou (China) Grand Canal. Sponsor: Hangzhou Tourism Commission.

Publications - Li

Chengting, L., Li, X. and Harrill, R. Chinese Outbound Tourist Perceived Constraints to Visiting the United States. Tourism Management. Accepted, in press.

He, L., Li, X.Harrill, R. and Cardon, P. Examining Japanese tourists' U.S.-bound travel constraints. Current Issues in Tourism. (Accepted, not yet in print).

Li, X., Cheng, C-K., Kim, H., and Li, X. Positioning USA in the Chinese outbound travel market. Journal of Hospitality and Tourism Research. (Accepted, not yet in print).

Stepchenkova, S. and Li, X. Chinese outbound tourists' destination image of America: Part II. Journal of Travel Research. (Accepted, not yet in print).

Li, X. and Kaplanidou, K. The impact of the 2008 Beijing Olympic Games on China's destination brand: A U.S.-based examination. Journal of Hospitality and Tourism Research. (Accepted, not yet in print).

Li, X., Meng, F., Uysal, M. and Mihalik, B. Understanding the Chinese long-haul outbound travel market: An overlapped segmentation approach. Journal of Business Research. (Accepted, not yet in print).

Li, X. (2012). Examining the "relative image" of tourism destinations: A case study. Current Issues in Tourism. 15(8). 741-757.

Bliss, B., Li, X., Meng, F. and Harrill, R. (2012). Applying causal mapping to tourist research: A case study of American college students' experiences in china study abroad programs. Tourism Analysis. 17(1). 1-14.

Li, X. and Stepchenkova, S. (2012). Chinese outbound tourists' destination image of America: Part I. Journal of Travel Research. 51(3). 250-266.

Hudson, S. and Li, X. (2012). Domestic medical tourism: A neglected dimension of medical tourism research. Journal of Hospitality Marketing and Management. 21(3). 227-246.

Zhong, S., Zhang, J., Li, X. (2011). A reformulated directional bias of tourist flow: An analysis of domestic travel of rural residents in China. Tourism Geographies. 13(1). 129-147.

Li, X., Lai, C. Harrill, R., Kline, S. and Wang, L. (2011). When East meets West: An exploratory study on Chinese outbound tourists' travel expectations. Tourism Management. 32(4). 741-749.

Pan, B. and Li, X. (2011). The long tail of destination image and online marketing. Annals of Tourism Research. 38(1). 132-152.

Cheng, C.-K., Li, X., Petrick, J. F., and O'Leary, J. T. (2011). An examination of tourism journal development. Tourism Management. 32(1). 53-61.

Li, X. (2010). Loyalty regardless of brands? Examining three non-performance effects on brand loyalty in a tourism context. Journal of Travel Research. 49(3). 323-336.

Hung, K., Li, X., Pan, B., and Petrick, J. (2010). Knowledge dissemination in tourism education: A case of tourism marketing. Journal of Travel and Tourism Marketing. 27(5). 519–532.

Li, X., and Petrick, J. (2010). Towards an integrative model of loyalty formation: The role of quality and value. Leisure Sciences. 32(3). 201-221. (Lead article).

Li, X., and Petrick, J. (2010). Revisiting the commitment-loyalty distinction in a cruising context. Journal of Leisure Research. 42(1). 67-90.

Li, X.Harrill, R., Uysal, M., Burnett, T., and Zhan, X. (2010). Estimating the size of the Chinese outbound travel market: A demand-side approach. Tourism Management. 31(2). 250-259.*

Zhang, L., Pan, B., Smith, W. W., and Li, X. (2009). An exploratory study of travelers' use of online reviews and recommendations: A qualitative study. Information Technology and Tourism. 11(2). 157-167.

Smith, W. W., Pan, B., Li, X., and Zhang, L. (2009). Conceptualizing the impact of geographic knowledge on trip planning. Tourism Geographies. 11(3). 350-368.

Li, X., Pan, B., Zhang, L. and Smith, W. W. (2009). The effect of online information search on image development: Insights from a mixed method study. Journal of Travel Research. 48(1). 45-57.

Denizci, B., and Li, X. (2009). Linking marketing efforts to financial outcome: An exploratory study in tourism and hospitality contexts. Journal of Hospitality and Tourism Research. 33(2). 211-226. * Both authors contributed equally to the article. The authors' names appear in alphabetical order.

Li, X., and Petrick, J. (2008). Reexamining the dimensionality of brand loyalty: The case of the cruise industry. Journal of Travel and Tourism Marketing. 25(1). 68-85.

Li, X., and Petrick, J. (2008). Examining the antecedents of brand loyalty from an investment model perspective. Journal of Travel Research. 47(1). 25-34.

Li, X., Petrick, J. and Zhou, Y. (2008). Towards a conceptual framework of tourists' destination knowledge and loyalty. Journal of Quality Assurance in Hospitality and Tourism. 8(3). 79-96.

Li, X., and Petrick, J. (2008). Tourism marketing in an era of paradigm shift. Journal of Travel Research. 46(3). 235-244.

Li, X., Cheng, C-K., Kim, H., and Petrick, J. (2008). A systematic comparison of first-time and repeat visitors via a two-phase online survey. Tourism Management. 29(2). 278-293.

Pan, B., Li, X., Zhang, L., and Smith, W. (2007). An exploratory study on the satisfaction and barriers of online trip planning to China: American college students' experience. Journal of Hospitality and Leisure Marketing. 16 (1/2). 203-226.

Petrick, J., Li, X., and Park, S. (2007). Cruise passengers' decision-making processes. Journal of Travel and Tourism Marketing. 23(1). 1-14.

Li, X., and Petrick, J. (2007). Benchmarking destinations via DMO websites: A methodological processTourism Analysis. 12(4). 271-285.

Li, X., and Petrick, J. (2006). A review of festival and event motivation studies. Event Management. 9(4). 239-245. (Research Note).

Li, X., and Vogelsong, H. (2006). Comparing methods of measuring image change: A case study of a small-scale community festival. Tourism Analysis. 10(4). 349-360.